We are one of the UK’s Leading Accounting Firms for Ambitious Expat Entrepreneurs
Running a business is hard enough – navigating tax, finances, and growth challenges makes it even tougher. That’s where we come in.
At Vales Accounting, we’re not just number-crunchers. We’re business partners.
We help entrepreneurs grow faster, pay less tax, and build stress-free, profitable businesses.
Want to save more on taxes?
Need expert financial strategy for sustainable growth?
Tired of feeling lost in compliance accounting?
Built for Entrepreneurs, by an Entrepreneur
Built for Entrepreneurs, by an Entrepreneur
Meet Madeleine Salariu – Founder of Vales Accounting
Starting and growing a business is exciting – but let’s be real, it’s overwhelming too. I know because I’ve been there.
At first, I thought success meant “having it all”—a thriving business, financial security, and total freedom. But I quickly learned that without a solid financial plan, success can feel like stress.
Cash flow struggles. Unexpected tax bills. Feeling like you’re always playing catch-up.
That’s why I started Vales Accounting – to help business owners like you take control of your finances, reduce tax, and build a business that works for you.
Since 2015, we’ve been on a mission to:
- Make accounting stress-free for business owners
- Help you keep more of your hard-earned money
- Offer real, practical advice that actually helps you grow
Ready to stop stressing about money and start focusing on growth?
Build a Business That Gives You Freedom
Build a Business That Gives You Freedom
Your business should support your life, not control it.
With our Accounting 360° Solution™, we handle the numbers while you focus on what you do best.
Our Approach Includes:
- Clear, simple financial insights so you can make smart business decisions
- Tax-saving strategies that put more money back in your pocket
- Step-by-step business support so you never feel lost
- Less stress, more success. That’s our goal for you.
What we promise you
What we promise you
We’re not your typical accountants. We believe great accounting isn’t just about numbers—it’s about peace of mind.
We handle the complex accounting work so you can focus on scaling your business.
- Honesty – No fluff, just real advice that helps you grow
- Support – We’re here when you need us
- Simplicity – Because accounting shouldn’t be complicated
Meet the Experts Who Make It Happen
Meet the Experts Who Make It Happen
Madeleine Salariu
Founder, Accountant & Business Coach
A.K.A. The No-Nonsense Numbers Guru
With 16+ years of experience, Madeleine built Vales Accounting to be more than just an accounting firm—but a place where entrepreneurs get the financial support & growth strategies they actually need.
Superpower: Spotting tax-saving opportunities before you even ask.
Fueled by:Flat whites & financial forecasts.
Fun Fact: Once explained VAT to a toddler (they were not impressed)
Elena Axinte
Accounting & Finance Lead
A.K.A. The Startup Whisperer
Elena makes accounting stress-free for startups and small businesses.
From bookkeeping to tax optimization, she keeps your finances in check so you can focus on growing your business.
Superpower: Spotting financial inefficiencies in seconds
Fueled by: Cappuccinos & color-coded spreadsheets
Fun Fact: Believes every business problem has a spreadsheet solution
Nazir Variawa
Accountant & Business Coach
A.K.A. The Finance Translator
Nazir has 15+ years of experience making complex tax & accounting concepts actually make sense (shocking, we know!).
He helps business owners understand their numbers so they can scale with confidence.
Superpower: Turning confusing tax laws into plain English
Fueled by: Black coffee & client success stories
Fun Fact: Can recite UK tax brackets from memory (party trick or red flag?)
Farhana Mia-Variawa
HR Services
A.K.A. The People-First Powerhouse
Farhana isn’t just an HR expert – she’s a strategist who helps businesses build strong teams and cultures.
Superpower: Creating workplace environments people actually love
Fueled by: Earl Grey & employee success stories
Fun Fact: Can settle office debates like a true HR pro
Aileen Bernardo
Accountant
A.K.A. The Efficiency Expert
With 20 years of experience, Aileen thrives on turning financial chaos into clarity.
From bookkeeping to tax management, she ensures every penny is accounted for.
Superpower: Organizing receipts better than a filing cabinet.
Fueled by: Herbal tea & highlighters
Fun Fact: Once created a color-coded budget so perfect, it reduced a client’s stress levels instantly!
John Kavanagh
Accountant & Tax Specialist
A.K.A. The Tax Jedi
With 35 years of tax expertise (including time at HMRC!), John helps businesses stay compliant while keeping more of their money.
Superpower: Outsmarting tax laws (legally, of course!)
Fueled by: Strong tea & tax loopholes
Fun Fact: Once found a £50,000 tax-saving loophole that an entire boardroom of accountants missed.
Ready to Unlock Your Business’s Full Potential?
Find out where your business stands & what you need to do next!